Person in an Alchemy Wears 'Your story isn't over' tee sitting head-down on a gym bench

Turning struggle
into strength

A movement built on hope, resilience and growth.

Our mission

Clothing is the introduction. Not the destination.

Every person can turn struggle into strength and pain into purpose, given the right resources. Alchemy Wears is the first step of a bigger movement — events, books, apps, a podcast and, one day, not-for-profits.

The Friday Reflection

Friday Thoughts

A thought, lesson, or idea from my week that might give you something to think about too.

Read the reflections

Friday Thoughts, straight to your inbox. Sign up now for 10% off this and future drops — and a thought worth reading every week.

Community

A community, not a clothing brand

Bodie standing with two attendees at the Great Mate Check-In

The Great Mate Check-In

Bodie spoke on the panel at an event breaking the stigma around men's mental health. The hoodies he brought pretty much sold out.

See the event
Bodie and the podcast host together in the recording studio

On the podcast

Bodie spoke on a podcast about his story, the importance of mental health and the Alchemy Wears community.

Listen on Spotify
Bodie presenting a Community Stories Reel

Community Stories

A social series where Bodie talks through stories people send in — always anonymous.

Watch on Instagram
Explore the community

Drop 002 · Hope

Your story isn't over

Your story

Was there a moment you thought your story was over?

You can tell it here, anonymously. Stories may be shared in our Community Stories series — never with your name.

Share your story

Collections

Every drop carries one message

Drop 002 · Live

Hope

Your Story Isn't Over

Drop 001 · Complete

Hero

Turning Struggle Into Strength

Movement

Alchemy Events

Coming soon

Philosophy

Coming soon

Raw Truths

Coming soon

Mental Toughness

Coming soon

Mental Health Awareness

Coming soon

Discipline

Coming soon

Growth

Coming soon

Purpose

Coming soon

Courage

Coming soon

Perspective

Coming soon

Identity

Coming soon

Brotherhood

Coming soon

Recovery

Coming soon

Gratitude

Coming soon

Confidence

Coming soon

Leadership

Coming soon

Consistency

Coming soon

Your say

We want to hear your opinions for future drops →

In their words

“Alchemy Wears is raw, honest, and stands for something deeply impactful. Bodie publicly shares his own lived experiences and advocates to deliver a message that once saved his life, in the hope it reaches someone when they need it most. People like Bodie come along once in a lifetime, and I’ll always support and admire everything Alchemy Wears sets out to do.”
Jessica Jackson
“What this young man is doing is truly inspiring. At only 17 years old, he is using his own experience with mental health struggles to remind others that they are not alone. His clothing carries messages of hope, support, and understanding for people fighting silent battles every day. Wearing his brand makes me feel accompanied and understood, and I’m incredibly proud to support someone so young making such a positive difference in the world.”
Claudia Mora
“A brand that is making a true difference to the world. Love Alchemy Wears.”
Eddie Mailer
“Turning something as simple as getting dressed into a positive daily experience and of course, helping make mental health a more visible and approachable part of everyday life.”
Annie Boland

Your words

Would you like to share a testimonial about Alchemy Wears?

Prefer email? Write to bodie@alchemywears.com.au.

Instagram

Follow along

To whoever needs to hear this —

Your story isn't over;